We Do Web
When we started AmWeb, we didn’t want to be yet another online agency.
In fact, AmWeb is basically the anti-agency agency!
We hire team members with life experience – people who have worked in
retail, as well as lived and breathed the world of online. Most of the
team have had to hire agencies in the past. So, when we started AmWeb
(and it’s predecessor Hilco Web); we pledged to ourselves and our
clients, that we would not be like other online agencies – we would add
Capped Costs – No commissions
One of the biggest challenges running any business, is being able to control cashflow / cost.
One of the things that used to bug us with other agencies, is the idea
of paying a retainer, and then paying them more, for booking
advertising. Benefiting from our advertising investment.
you see is what you get with AmWeb, you’ve paid for our time. We work
for you. You don’t pay a penny more. For some of our larger accounts,
this means our clients save £12,000-£15,000 a month, just from Paid
Search, when compared to booking via other agencies.
We change as you change
We hope that if you come on board with us, we will be working together
forever. But we also understand that your requirements will evolve over
time, so we do not penalise you for changing your requirements. You may
need intensive SEO support one month, while needing development advice
another month. You can tweak your requirements as you like. What we do,
is work with you, to establish how many hours we expect to spend on your
account each month – you can flex these up and down as you like, or use
them on whatever you like. Your account manager can guide you on this.
Return on Investment
Prior to becoming an agency, our background has been to think outside
the box and to work on a shoe string, that’s the approach we take on all
of our projects.
We work with clients to maximise the bang for
their buck. Establishing measures of success, and weekly reporting is a
key part of this.
We’ll be honest with you
While we’re not suggesting that our counterparts at other agencies are Pinocchio’s of online marketing.
What we mean by this, is that when asked, we’ll give you honest advice
on whether something will work. Even if that means that we lose out on
This has actually happened – when we first started,
despite being desperate for income; we actually turned down a huge
project, months of employment – and recommended a solution that took an
afternoon to deliver instead – as this was the best way of delivering
our client’s goals.
We don’t complain if you decide to ignore
our advice however. We just want you to be informed. Ultimately, you’re
the boss, and understand where you want to go with your business. We
will do all we can to make, whatever you want to do, a success.